Seth Godin’s blog the other day hit a lovely Great Work distinction:

Are you reacting, responding or initiating?

Reacting and responding:  often in the purview of Bad or Good Work.

Initiating:  often in the remit of Great Work.

And I love the test he proposes:

=> How many emails in your Sent box have a subject line that starts with “Re:”?

(I’m a fan of finding the simple metric that tells you lots)

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If you enjoyed this post, you'll also like:

1. Seth-isms #3: Have to vs Get to
2. Seth-isms #2
3. Seth-isms #6: Seth loves Darwin too
4. Seth-isms #5: Lonely, scared & bitter
5. What Seth says: [remembering]

Tags: initiate, metric, Seth Godin

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