Monthly Archives: July 2011
Michel Neray, Essential Message
What is your competitive advantage? How do you differentiate yourself? If you don’t know, you need to talk to Michel Neray, who is the “Chief Differentiation Officer” of Essential Message, a marketing company that helps people figure out their essential … Continue reading
Mark Dowds, Brainpark
Mark Dowds had a comfortable job as a consultant when he decided to pursue his dream of creating software tools to foster collaboration and efficiency in the workplace. Friends thought he was crazy. It was a little crazy. So why … Continue reading
Jonas Ridderstrale, Funky Business Forever
Today’s guest is Jonas Ridderstrale, the Swedish author of the international bestseller Funky Business Forever: How to Enjoy Capitalism. As Tom Peters says, this book is the antidote for bland thinking and bland writing. It’s provocative, challenging and has been … Continue reading
Ian Ayres, Thinking-By-Numbers
One of my goals in doing the Great Work interviews is to talk to people who make me think and make me laugh. And that’s why I’m thrilled to be talking to Ian Ayres, the William K. Townsend Professor at … Continue reading
