Box of Crayons

Outside the Lines
your monthly splash
of creativity and wisdom

read in 16 countries

In This Issue: Oct. '04
No!
Creativity Camp
Yes!
Branding - the art of saying no
Can I interest you in this?



I once read a terrificMichael Bungay Stanier description of what you hear when you're looking for a job: no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, no, yes.

I mention that, because much of this month's newsletter is devoted to the rare art of being able to say No. Two things lie at the heart of an authentic and fulfilling life. First, a vision of what that authentic life might be. Second (and to paraphrase Michelangelo) a willingness to carve away anything that doesn't look like that vision. In other words, you must have the courage to say No to anything that doesn't take you closer to your vision.

(Know anyone who has trouble saying No? Would they enjoy Outside the Lines? Please forward this (in its entirety please, using the link at the end of the newsletter) to anyone else you think might be interested. This community grows with your help. As a thank you, I'll donate 10 cents for every subscriber to The Nature Conservancy Canada. You can check out the great work they do at www.natureconservancy.ca.)

Michael Bungay Stanier
Principal, Box of Crayons





No!

Don't we just live in a "yes yes yes" world? Do this, do that. Get more of this, more of that. Don't stop, keep going. Take on that next challenge, finish this project rush to that next meeting, find that next client.

I think almost all of us have a chronic case of yes-itis. Do you feel stretched to thin, busier than ever, and over-committed? You're not alone.

I suspect there are two types of Yes's that contribute to this sense of global exhaustion.

The first Yes is based in fear - or rather, scarcity. A Scarcity Mindset believes "there's not enough, and things will run out." It keeps people holding on to what they've got, unwilling to move and unwilling to give.

In its shadow lurks catastrophe, which often sounds something like this: If I leave this job, I may never get another job, then my wife and kids will leave me, I'll fall into poverty, start drinking, end up on the streets and be dead by the time I'm 40. (The opposite of this is the Abundance Mindset. More on that below in the second article).

The second Yes is based in success-addiction. I recently heard Marshall Goldsmith, the premier executive coach in the world, say "successful people tend to chronically over-commit." This need to say Yes is all about an insatiable appetite for more.

There's a different, and perhaps more subtle type of catastrophe in the shadows here: If I don't say yes to this project now, they may never ask me again, and people will stop knowing who I am, and I'll have to stop finding meaning in being busy, then I'll have to think about what's actually important to me ... and I won't know, and then my wife and kids will leave me because I'm a boring empty shell, I'll start drinking, end up on the streets and be dead by the time I'm 40.

And just as there are two types of Yes's, I think there are two types of No's.

The first is a Gremlin-fuelled No. That inner-critic that whispers "you can't do that because... you've tried it before and failed, it's too hard for you, you're not good enough to do this" and so on. It's actually the flip-side of the same Gremlin that fuels much of the "yes-saying" that I've already mentioned. I've spoken about the Gremlin before, and you can check out the August edition to refresh your memory.

The second No is "I can do this - and choose not to." This is both powerful and difficult. It gets to the heart of what makes a fulfilled life: knowing what the important stuff is, and choosing to do that and not the other stuff. I've become particularly conscious of this over the last two months. In order to finish my book (and more of that in future Outside the Lines), I've been practicing this type of No: no to consulting work that I've wanted to do, no to coaching clients, no to the various coffees I have with people under the guise of networking (my networking rule, by the way, is "if they make me think and make me laugh, I'll have coffee with them." It's a great way to keep working with terrific people).

Here are four things I've learned about this type of No.
To say this No, you need to be clear on what is important to you.
Saying No is part of the process of articulating what's important. Until you've said this No, you can't really say what's important to you.
The first time you say it, it feels like you're going to explode, so tempting is it to say Yes instead.
This No drives abundance. You become more attractive and more compelling. You are more clearly in focus for the world to see.

Action:

If, in a blink of an eye, you were suddenly financially independent and could do what was most important to you - the stuff that honoured your values and your skills and your passion - what would that be?
What's the first No you need to say to move towards that today?





Creativity Camp

I'm the opening presenter at the Creativity Camp on October 27th at the Drake Hotel in Toronto. It's going to be a fun and challenging day. To set the day up, we'll be working with some concepts of Joseph Campbell's The Hero's Journey so that your own journey is powerful and unforgettable. My fellow presenters include the President of the Toronto Argonauts and Diana Bishop, one of Canada's leading news reporters. Ian Hardy regularly runs this experiential day-long workshop with a range of amazing guests to help unleash participants' creativity. You can find out more (and book your space) at www.creativitycamp.ca.





Yes!

I mentioned the Abundance Mindset in the article above. Consider this a footnote.

The basis for the Abundance Mindset is that "there's more than enough, and I will always be able to generate and attract what I need." It's not about hanging out and waiting for what you want with a sense of entitlement. But it is about knowing that, with your commitment and engagement, you can create what you want for yourself.

A brilliant example of this for me is a client of mine who emailed me last week with a success story. She's in the food business, and for a number of years had been unfulfilled in her job as a manager in a catering company. We worked together on defining an awesome job and on building up her energy reserves - of money, of friends, of self-esteem, of skills. Sure enough, after leaving her job and enduring almost six months of unemployment, she has just landed a brilliant job - more money, less travel, and work she loves with one of the most progressive employers in North America. Hurrah!

A lovely piece about living in a place of Abundance is Thomas Leonard's 28 Principles of Attraction, which you can download for free at: http://www.thomasleonard.com/44attractionpdf.pdf.

Action:
Where will you bring an Abundance Mindset into your life? What will be different?
What will you do now?

 




Branding - the art of saying no

One perspective on branding that is rarely discussed is this: it's about encouraging No's. Of course you create a brand to be more attractive to your target market. But, just as the back of the hand follows the front of the hand, it is equally important for you to be bold about saying No to those who are not right for your brand. And this is where so many brands fall down. They secretly want the whole world to love them... and in doing so, stand for nothing.

I'm delighted to be able to share with you the second part of my series of articles on branding. This series appeared in Choice magazine and was co-written with Rosemary Davies-Jane of Miboso. You can download a pdf of the article at www.boxofcrayons.biz/brandingfusion.pdf

And on November 4-6, I'll be presenting a workshop on branding - The Branding Point. The Fusion of Passion (Yours) and Desire (Theirs) - with Rosemary at the ICF International Conference in Quebec City. We're just one of many excellent presentations - so please consider attending. Information about the ICF Conference is at www.coachfederation.org. Subscribe to Choice magazine at www.choice-online.com





Can I interest you in this?

Selling. Most of us have to do it one way or the other, whether it be our formal job or whether it's just the way we get things done. Many of the entrepreneurs I work with fear it - the dread of "cold call", the fear of rejection, the awkwardness about money. Nicki Weiss is a coach who works with sales managers who are ready to become great sales coaches so their teams can flourish and excel, and everyone's life and work is made simpler. One thing she's helped make clear to me is the difference between selling (I want it/don't want it) and negotiating (how much I'll pay for it). People often collapse the two concepts, to their detriment.

Nicki has a teleseminar about to start on the "The 6 Steps You Need To Know To Become A Great Sales Manager". Her free monthly newsletter, Something for Nothing addresses issues such as being an effective leader using a coach approach, and encourages graceful and creative responses to opportunity and transition. I'd encourage you to sign up - you can check it out at www.nickiweiss.com.






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Michael Bungay Stanier is a certified coach, consultant, trainer and speaker. He works with people, teams and organizations to step forward into possibilities, so that they have more impact and have more fun. You can find out all about it at www.boxofcrayons.biz or you can just contact him directly at Michael@BoxOfCrayons.biz or +1 (416) 532-1322.

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Outside the Lines is distributed on the 2nd Thursday of every month. Subscribe at www.boxofcrayons.biz. Your contact information is never traded, never rented, never sold.

All writing (c) Box of Crayons 2004. Box of Crayons is a registered trading name of Maida CC Inc.